Impressions & CTR

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wilsonchong
Posts: 10
Joined: Tue Sep 11, 2018 3:07 am

Impressions & CTR

Post by wilsonchong » Fri Jan 04, 2019 4:13 am

Happy New Year Crescent !

Several PPCs are being launched , my listing has about 1000 impressions a day , CTR is about 0.5% .
Are they too low ? in general , which level of impression and CTR should have. Different product might
have different data , while any reference data or benchmark numbers ? appreciated.

Cheers

Wilson

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Crescent
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Re: Impressions & CTR

Post by Crescent » Fri Jan 04, 2019 7:21 pm

Happy new year to you as well! The average CTR is less than 1%. This video goes over how to analyse your PPC data:

https://forums.amazonbeginnermastery.co ... ?f=12&t=55
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